{"title":"Sweet Winter","description":"\u003cp\u003e\u003cspan\u003eNewborn knitwear collection: gentleness for their first days 🤍\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA selection dedicated to the very first cuddles, where \u003c\/span\u003e\u003cspan\u003eknitwear, embroidered details and delicate shades\u003c\/span\u003e\u003cspan\u003e come together to create a refined and timeless newborn layette.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCoordinated outfits, blankets and accessories designed to accompany the newborn through their first months, with fine craftsmanship, small floral details and harmonious pairings.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA collection ideal for those preparing the \u003c\/span\u003e\u003cspan\u003eautumn\/winter newborn layette\u003c\/span\u003e\u003cspan\u003e and looking for elegant, mix-and-match pieces designed to make even the simplest things special.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTheir first things, chosen with care.\u003cbr\u003e Their first winter, by Nanù. 🤍\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"cuffia-neonata-rosa-maglia-inglese-fiocco-640-5730","title":"Pink Baby Hat 640\/5730","description":"\u003cdiv\u003e\n\u003cp\u003eThis English rib wool bonnet wraps your little one's head in a delicate softness that evokes the feeling of a secure hug. The light pink tone proves to be a neutral and versatile choice, designed to match every outfit in the layette, while the large cream knit bow introduces an elegant detail designed to capture family memories. The ribbed surface ensures a soft-to-the-touch texture, ideal for newborns' sensitive skin, offering a cozy yet natural warmth.\u003c\/p\u003e \u003cp\u003eThe stretchy knit structure fits small heads perfectly, making dressing quick and comfortable during changes or first outdoor walks. The warm yet breathable material protects against the cold without ever irritating the skin, keeping your baby girl comfortable whether resting or playing. The bow, beautifully integrated into the design, stays in place ensuring style and practicality, making this accessory an essential ally for the first months of life.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"BABY LORD","offers":[{"title":"Pink \/ 1 month","offer_id":53261222805770,"sku":"2000000894959","price":37.8,"currency_code":"EUR","in_stock":true},{"title":"Pink \/ 3 months","offer_id":53261222838538,"sku":"2000000894997","price":37.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0945\/6025\/6266\/files\/aFbyu6XMHSPfOwbxIMG_0431.jpg?v=1782471776"},{"product_id":"completo-nascita-neonata-rosa-ninfee-420-5731","title":"Baby Girl Pink Newborn Set 420\/5731","description":"\u003cdiv\u003e\n\u003cp\u003eThis soft wool newborn set gently wraps your little girl, offering an elegant look thanks to the delicate pale pink and the classic white collar. The knit fabric, soft to the touch and compact, provides protective warmth without ever tightening, while the top opens into a graceful flared silhouette adorned with small embroidered flowers and a front bow. Every visual detail combines the refinement of careful craftsmanship with absolute protection, creating a garment that caresses the most sensitive skin from the very first moment.\u003c\/p\u003e \u003cp\u003ePractical and functional in the daily routine, the two-piece set makes dressing easy and diaper changes quick, simple, and peaceful. The long-legged trousers and long-sleeved top protect during walks and cuddles at home, ensuring freedom of movement for play and a perfectly comfortable rest. The strength of the seams and the selection of materials ensure that the softness remains intact even after delicate wash cycles, offering a truly reliable layette for the first months of life.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"BABY LORD","offers":[{"title":"Pink \/ 1 month","offer_id":53261226475786,"sku":"2000000894454","price":140.4,"currency_code":"EUR","in_stock":false},{"title":"Pink \/ 3 months","offer_id":53261226508554,"sku":"2000000894485","price":140.4,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0945\/6025\/6266\/files\/veOx7ce3crxC3YcwIMG_0453.jpg?v=1782471847"},{"product_id":"coperta-neonata-rosa-ninfee-134-5731","title":"Pink Baby Blanket 134\/5731","description":"\u003cdiv\u003e\n\u003cp\u003eThis high-quality wool blanket offers a smooth and silky texture that caresses your little one's delicate skin, ensuring gentle and constant warmth without any irritation. In the soft pink detail, an elegant square pocket stands out, decorated with a refined braided border with small white flowers and adorned in the center by a soft bow in the same tone, combining a touch of craftsmanship with a tender design. The finished edges of the fabric ensure strength and longevity, keeping its refined appearance intact even after careful washing.\u003c\/p\u003e \u003cp\u003eDesigned to accompany the first moments of life, this accessory wraps your baby girl in ideal sweetness during naps in her crib or walks in the stroller. The natural texture of the fiber ensures constant comfort, making it perfect for afternoon cuddles and offering a warm embrace in moments of peace. A piece that combines practicality and attention to detail, designed to wrap your baby girl in the most serene care, accompanying her with elegance through her first months of growth.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"BABY LORD","offers":[{"title":"Pink \/ Approximately 70x90 cm","offer_id":53261226639626,"sku":"2000000894447","price":143.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0945\/6025\/6266\/files\/lMyoDdALiR9T2XvtChatGPT_2520Image_252025_2520giu_25202026_252C_252016_55_20.jpg?v=1782471849"},{"product_id":"babbucce-neonata-tortora-fiocco-velluto-723-4830","title":"Baby Girl Dove Grey Booties VELVET BOW 723\/4830","description":"\u003cdiv\u003e\n\u003cp\u003eChoosing the first accessory for your baby's little feet is a gesture full of affection, and these taupe knit booties are designed to bring softness and class to their first moments. The open-weave fabric is finished with a soft ribbed hem that gently hugs the calf without tightening, while a delicate white velvet bow on the front creates an elegant and refined contrast. To the touch, the quality of the natural yarns caresses the newborn's delicate skin, ensuring a safe and reassuring contact for the first weeks of life.\u003c\/p\u003e \u003cp\u003eDesigned to accompany growth in the first stage of life, these booties offer the continuous comfort your little one needs during long hours of rest or while discovering the world through play. The snug and easy-to-wear structure fits perfectly into the daily routine, making changing or evening outings a calm and peaceful experience. They are also ideal as a gift idea for the newborn layette, combining the practicality of an everyday item with the elegance needed to capture the family's first photographic memories.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"BABY LORD","offers":[{"title":"Dove grey \/ One Size","offer_id":53444598563082,"sku":"2000000893617","price":32.4,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0945\/6025\/6266\/files\/bBHOqacVskD6SF3MChatGPT_2520Image_252028_2520lug_25202026_252C_252015_53_13.jpg?v=1785251677"},{"product_id":"completo-nascita-neonata-tortora-fiocco-velluto-417v-4830","title":"Baby Girl Dove Grey Newborn Set VELVET BOW 417V\/4830","description":"\u003cdiv\u003e\n\u003cp\u003eGive your little one a warm and elegant embrace with this taupe newborn set, designed to gently caress her delicate skin from her very first days. The soft-textured wool sweater pairs perfectly with the matching leggings, creating a look highlighted by a large white velvet bow that echoes the classic collar. To the touch, this cozy fit offers a feeling of security and softness, perfectly designed for her first photos and for those moments when you want her to wear only the best.\u003c\/p\u003e\n\u003cp\u003eIn daily routines, the matching wool set ensures natural warmth without restricting her small movements, making diaper changes easy and offering the right comfort during rest. The practicality of this baby girl outfit makes it easy to mix and match for both visits and family lunches, making it a valuable newborn gift that remains impeccable over time. Thanks to the artisanal attention to detail, each garment is designed to accompany your baby girl through her first weeks, combining the care of Italian tradition with a fit that grows with her.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"BABY LORD","offers":[{"title":"Dove grey \/ 1 month","offer_id":53444598825226,"sku":"2000000893631","price":143.1,"currency_code":"EUR","in_stock":true},{"title":"Dove grey \/ 3 months","offer_id":53444598857994,"sku":"2000000893662","price":143.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0945\/6025\/6266\/files\/C7SC8aw3UX74Xd1BChatGPT_2520Image_252028_2520lug_25202026_252C_252015_31_27.jpg?v=1785251712"},{"product_id":"cuffia-neonata-tortora-fiocco-velluto-618-4830","title":"Baby Girl Dove Grey Bonnet VELVET BOW 618\/4830","description":"\u003cdiv\u003e\n\u003cp\u003eThis delicate baby bonnet in a dove grey shade combines elegance and softness to wrap your little one's head. The soft knit texture fits naturally, while the folded and finished edge ensures a comfortable fit that never pinches. To complete it, a lovely white velvet bow sits gently on the front, adding a refined and tender detail to the look. It is a garment that caresses the baby's sensitive skin, combining a sober appearance with an undisturbed and reassuring touch.\u003c\/p\u003e \u003cp\u003eDesigned to accompany the first weeks of life, this garment fits perfectly into the daily routine of dressing and resting, ensuring controlled and immediate warmth. The ease of wearing and the careful craftsmanship make it ideally suited for changes and moments of relaxation, without hindering comfort or irritating the most demanding skin. An essential detail for the layette, with a discreet and functional aesthetic value, which embraces parents by offering safety and tenderness in every moment of care.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"BABY LORD","offers":[{"title":"Dove grey \/ 1 month","offer_id":53444599218442,"sku":"2000000893655","price":35.1,"currency_code":"EUR","in_stock":true},{"title":"Dove grey \/ 3 months","offer_id":53444599251210,"sku":"2000000893679","price":35.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0945\/6025\/6266\/files\/zpajQU2EMaW2K4GsChatGPT_2520Image_252028_2520lug_25202026_252C_252015_46_23.jpg?v=1785251712"},{"product_id":"coperta-neonata-tortora-fiocco-velluto-101-4830","title":"Baby Girl Taupe Blanket VELVET BOW 101\/4830","description":"\u003cdiv\u003e\n\u003cp\u003eWrapping your newborn's delicate skin in a dove grey velvet baby blanket means giving warmth and sophistication to their first moments. 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With a timeless design that focuses on baby's comfort, this blanket becomes a precious keepsake and a staple of their wardrobe, combining functionality and grace in every detail.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"BABY LORD","offers":[{"title":"Dove grey \/ approx. 70x90 cm","offer_id":53444599447818,"sku":"2000000893594","price":145.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0945\/6025\/6266\/files\/aLR3oOWAdLGis2F0ChatGPT_2520Image_252028_2520lug_25202026_252C_252016_58_02.jpg?v=1785251713"},{"product_id":"coperta-neonata-panna-fiocchi-144","title":"Baby Girl Cream Blanket FIOCCHI\/144","description":"Fiocchi blanket made of 100% wool, made in Italy. Our beloved bow features a new knit pattern, combined with the return of the classic English rib stitch. Unique, slow-crafted garments, a must-have in the wardrobe of a true little princess. 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